Business Process
Project Description
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Our Challenge
Create an unconventional yet user-friendly website – innovative, with a clean & simple design that communicates showcases multi-media content. Site that spreads the message: "It’s stories your love.”
Solution & Result
Our approach was to present the site as a visual editorial platform with quarterly features based on events and occasions the brand was focused on. Each quarterly focus would be marked by the hero and custom tags that filter content. There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.